![]() The design team worked to create a space that is as memorable and enjoyable as it is easy to navigate. › A space for creatives, entrepreneurs, foodies, entertainment enthusiasts, and adventure seekers. See other environmental graphic design projects. RSM Design collaborated on the environmental graphics around the space to seamlessly integrate wayfinding signage into the artistic environment. The development team at Runway brought in FREE MARKET to enhance it’s tenant collection and attract guests. FREE MARKET’s special programming division leverages vital relationships with stakeholders, building owners, and the real estate community to cultivate and activate key retail and mixed-use development projects. RSM Design worked with the existing logo to create the overall visioning for the project, as well as a full signage and wayfinding package, parking garage graphics, and graphics for select tenants.įREE MARKET is an ever-evolving collective that develops and markets curated products, services, and experiences by combining strategy with artistic understanding. These components were integrated into the signage alongside simple typography and laser cut details. The team selected a contemporary black and white palette with bold accent colors. ![]() These elements would also set the tone for the rest of the project design. During the renovation, much of the architecture would remain the same but RSM Design worked to select new color palettes, materials, and environmental graphics for the facades. The former site had become out-dated and dull, and because of the property’s prime location and surrounding market, RSM Design was brought on to refresh the overall aesthetic. The client’s vision for the site was to create an eclectic and urban aesthetic with the end goal of attracting a collection of creative tenants. Playa Vista is located two miles east of the Pacific Ocean, just a few miles north of LAX Airport and within blocks from the iconic recently renovated Spruce Goose Hangar (now home to Google’s Los Angeles HQ). These pods consist of gathering two to four children in an outdoor space for some socially distanced stretching.įounder Donna Delshad says, “We had to get our Shorties outside to have some fun, interact with their peers and feel good, all while staying safe from COVID.Runway is a retail street village in the vibrant community in Los Angeles called Playa Vista. While the indoor studio was temporarily closed, the instructors found a way to make yoga for kids fun and safe by offering virtual classes, private classes and in-person, “shorty pods” at families’ homes. The unique aspect of Shorty’s is that it’s a kids-only yoga studio. Shorty Yoga has mastered the art of what so many businesses have had to do as a result of the pandemic: pivot. Getting my girls out of there was a struggle! Shorty Yoga And you can try out the scooters on their indoor test tracks for some added amusement. They have something for everyone, ranging from tiny scooters for babies to adult sizes. PHOTO COURTESY you’re there, be sure to check out their scooters. This “Shorty” is ready for yoga pods and virtual yoga. Recently, local officials have gone the extra mile to provide additional space for outdoor games and lounging. Playa Vista has long been a great community for families to enjoy the various parks, restaurants and shops. ![]() From pop-up shops to pedestrian-friendly makeovers, our city has welcomed us back with open arms. Ever the cautious parent, however, I began a search for fun activities that we could safely do as a family as we reemerge into society.Ĭheck out a few of my favorites that we’ll be frequenting all summer, especially because they offer outdoor options. I don’t know about your family, but my kids are ready to dive right in and make up for lost time. Now, with the arrival of summer, we could all use some relaxing family fun in our reopened city. What an absolute ride this school year was! Congratulations to us all for pulling through. Campbelle tries out a scooter in Micro Kickboard while her friend Sally watches.
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